• Oversees management of key account/key accounts of KAS (Key Account Specialist) to achieve the required objectives such as sales volume and sales value, credit terms, market shares, trade partnership etc.
  • Develop close rapport to the trade
  • Maintain sales administration accountabilities
  • Follow up on planned activities and provide summarized result to management
  • Manage market feedback and information – regular reporting on price changes and promotional efforts of competition
  • Review sales per Account of KAS
  • Analyze purchase orders and verify sales leads
  • Consolidate request for stocks/purchase orders from merchandisers and secure emergency PO to minimize gaps. Influence buyer to increase order quantity in succeeding POs.
  • Making sure the retail is selling the correct range of products that meet their customer needs. Plugging distribution gaps by selling in new lines
  • Making sure our products are priced correctly. Where contracts are in place, ensure the retailer is compliant to the agreements at all times
  • Hit Sales Target


  • College Graduate
  • At least 2 years experience in consumer market and retail business preferably in FOOD INDUSTRY
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