Job Overview:

The Senior Brand Assistant assists the Brand Manager in the implementation of marketing strategies for the brand/s handled by analyzing trends, conducting research planning and recommending marketing plans with the objective of raising brand awareness and increasing the market share of the product/s. He/ she shall be involved in the A&P activities of the brand/s handled.

Job Description:

  • Prepare necessary documents and requirements in order to implement marketing activities.
  • Input figures for the financial statement based on the direction of the category
  • Prepare, monitor and give initial analysis on sales, inventory and business reports for the product/s handled.
  • Assist in the implementation of marketing plans and Advertising and Promotions activities for the brand handled.
  • Recommend and prepare promotion work plans and ensures that activities are implemented as planned.
  • Assist in the conceptualization, implementation and monitoring of major regional promotions for the brands.
  • Assist in the development of new products and product improvements in relation to packaging, pricing, competitive analysis, research & monitoring, product launch, re-launch in coordination with concerned units (R&D, Sales, Consumer Promo, Third Party Agencies).

Qualifications:

  • College graduate of any bachelor of science or arts degree preferably major in management, business, economics, marketing or other related fields
  • With at least 2 years experience in brand marketing and/or exposure to different areas of marketing preferrably in an FMCG set-up
  • Resourceful and able to provide solutions to different situations
  • Good communications skills
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