We are seeking an experienced Conversion Rate Optimization Specialist to join our marketing team. As a Conversion Optimization Specialist, you will be implementing optimization efforts to improve user experience, enhance conversion rates and drive engagement across our sites. You will work closely with web, campaign, and analytics teams to champion our testing capability and strategies. You will be responsible for testing opportunities, executing activities, defining KPIs, measuring results and documenting learnings.
The marketing analytics and optimization team is comprised of three main areas: business analytics, web data and conversion rate optimization. We work with business intelligence, IT, client engagement, solution areas, partners, CRM and email automation teams to realize data-driven opportunities for our marketing efforts.
What you’ll do at Insight
-Helps plan, scope, schedule, and implement testing activities for projects of varying size and complexity including test iterations
-Identify test opportunities, develop strategy, and lead testing
-Work on identification of key business questions, develop hypotheses, plan test strategy comprised of A/B, MVT, XT, and automated personalization activities
-Analyze test data and provide recommendations for conversion rate improvements
-Collaborate with Testing team and with various stakeholders to deliver insights
-Support and monitor digital campaigns to include optimization activities
What you’ll need to join Insight
-Bachelor’s degree (B.S.) from a four-year college or university or equivalent experience
-Strong analytical and problem-solving skills
-Ability to work independently and cohesively as a team player toward business objectives
-Proficiency in MS Office products
-Knowledge of Adobe Target, Google Optimize or similar experimentation platforms
-Experience using web analytics tools such as Adobe Analytics or Google Analytics a plus
The position described above provides a summary of some the job duties required and what it would be like to work at Insight. For a comprehensive list of physical demands and work environment for this position, click here.
Today, every business is a technology business. Insight Enterprises, Inc. empowers organizations of all sizes with Insight Intelligent Technology Solutions™ and services to maximize the business value of IT. As a Fortune 500-ranked global provider of digital innovation, cloud/data center transformation, connected workforce, and supply chain optimization solutions and services, we help clients successfully manage their IT today while transforming for tomorrow. From IT strategy and design to implementation and management, our 11,000 teammates help clients innovate and optimize their operations to run smarter. Discover more at insight
-Founded in 1988 in Tempe, Arizona
-11,000+ teammates in 19 countries providing Insight Intelligent Technology Solutions™ for organizations across the globe
-$8.3 billion in revenue in 2020
-Ranked #409 on the Fortune 500, #15 on the CRN Solution Provider 500, 2020 CRN Innovator of the Year Award
-2020 Intel Innovation Partner of Year, 2020 Microsoft U.S. Partner of the Year and Worldwide Customer Experience Partner of the Year
-Ranked #7 on the 2021 Fortune World’s Most Admired Companies (Information Technology Services industry), #70 on the Fortune 100 Best Workplaces for Diversity, #296 on Forbes World’s Best Employers (#27 within IT), and #5 on the Phoenix Business Journal 2020 list of Best Places to Work
-Signatory of the United Nations (UN) Global Compact and Affiliate Member of the Responsible Business Alliance
Today’s talent leads tomorrow’s success. Learn about careers at Insight: jobs.insight
Insight is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation or any other characteristic protected by law.
Insight Manila Location: 10F-11F Robinsons Cyber Omega, Pearl Drive, Ortigas Center, Pasig City, Metro Manila, Philippines 1605.